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AfriPulse Index™ Methodology

How We Calculate African Sentiment

The AfriPulse Index™ uses advanced AI and natural language processing to analyze millions of data points daily, providing the most comprehensive view of public sentiment across African nations.

Our Data Sources

We aggregate and analyze data from multiple authoritative sources to ensure accuracy and comprehensiveness.

News Sources

We analyze over 500 African news outlets, international publications covering Africa, and local language media across all 54 countries.

Social Media

Real-time sentiment analysis from Twitter/X, Facebook, and local social platforms, weighted by engagement and verified accounts.

Economic Indicators

Currency exchange rates, stock market performance, inflation data, and foreign direct investment figures from official sources.

Official Reports

Government announcements, policy documents, election data, and international organization reports (IMF, World Bank, AU).

The Four Pillars

Each country's sentiment is measured across four key dimensions, weighted equally to produce the overall score.

Economy Score

Measures public and market sentiment toward economic conditions

Currency strength and stability
Stock market performance
Inflation rates and cost of living sentiment
Foreign investment news and announcements
Business confidence indicators
Job market sentiment

Politics Score

Tracks confidence in governance and political stability

Government approval ratings
Policy announcement reception
Electoral sentiment and participation
Rule of law indicators
International relations sentiment
Regional cooperation news

Social Score

Reflects public mood on quality of life and social issues

Healthcare access sentiment
Education quality discussions
Infrastructure satisfaction
Safety and security perception
Cultural pride and identity
Youth opportunity outlook

Technology Score

Gauges innovation adoption and digital transformation sentiment

Tech startup ecosystem coverage
Digital infrastructure access
Mobile money and fintech adoption
AI and innovation news
Tech investment announcements
Digital literacy initiatives

Score Calculation

Overall Score = E+P+S+T / 4
E
Economy
P
Politics
S
Social
T
Technology

Note: Each category score ranges from 0-100, where 0 represents extremely negative sentiment and 100 represents extremely positive sentiment. A score of 50 is considered neutral.

Our Principles

Balanced Weighting

Each source is weighted based on reliability, reach, and verification status. Official sources carry more weight than social media speculation.

Bias Detection

Our AI models are trained to identify and filter out propaganda, fake news, and coordinated inauthentic behavior.

Real-Time Updates

Scores are recalculated hourly to reflect the latest developments and shifting sentiment patterns.

Historical Context

Current scores are contextualized against historical data to identify trends and anomalies.

Trend Classification

Rising

Score increased by 5+ points over the past 7 days, indicating improving sentiment.

Falling

Score decreased by 5+ points over the past 7 days, indicating declining sentiment.

Stable

Score changed less than 5 points in either direction over the past 7 days.

Volatile

Large swings in score (10+ points) in multiple directions within the past 7 days.

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